Shein shares fall in Hong Kong debut after record IPO: valuation slumps from 2022 peak

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8 days · 5 summary articles
Shein’s shares slumped in their Hong Kong trading debut on Tuesday, with the stock falling as much as 10% to 43.8 Hong Kong dollars (€4.81) shortly after the opening bell before paring some losses. The online fashion retailer priced its initial public offering at 48.56 Hong Kong dollars per share, valuing the company at roughly 26.5 billion U.S. dollars (€22.88 billion) .
The IPO raised 13.597 billion Hong Kong dollars (€1.5 billion) from the sale of approximately 280 million shares, netting Shein 13.214 billion Hong Kong dollars (€1.455 billion) . The listing marks Hong Kong’s largest new share sale of the year so far, according to reports .
Shein’s valuation has plummeted from its 2022 peak of nearly 100 billion U.S. dollars, with analysts noting the company’s current market capitalization of around 24 billion U.S. dollars (€21 billion) remains high compared to rivals like Temu . The company, which serves 273 million active customers across 160 markets, has faced headwinds from new tariffs in the U.S. and Europe, eroding its direct-to-consumer model for ultra-low-cost apparel .
The IPO follows repeated delays and failed attempts to list in New York and London, where concerns over labor practices and environmental impact derailed plans. Chinese regulators reportedly blocked Shein’s London listing over disclosures related to U.S. restrictions on imports linked to forced labor in Xinjiang . Shein, founded in China but now headquartered in Singapore, has also expanded into a marketplace for third-party sellers and acquired brands like Everlane to diversify its business .
Investor demand for Shein’s shares was muted compared to recent tech listings in Hong Kong. Retail investors subscribed 5.6 times the allocated shares, while institutional demand reached 2.6 times, according to a company statement . Shen Meng, director at Chanson & Co., told Bloomberg that Hong Kong investors currently favor AI and technology firms over traditional e-commerce companies reliant on price competition .
Shein plans to use the IPO proceeds to strengthen its technical infrastructure and brand, the company said . The company reported a loss in the first quarter of 2026, adding to pressures from rising costs and regulatory scrutiny .
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